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Replacing Artificial Dyes with Safe, Plant-Based Colour

Colorolicious uses sugar-based science to create vibrant, interactive colours for sweets, supplements, toys, and smart packaging. It’s colour you can trust! Safe, plant-based, and inspired by nature.

Sustainability   |   Food-Safe   |   Plant-Based   |   Interactive   |   Edible Colour   |   Shelf-Stable   |   No Dyes   |   Child-Friendly   |   Clean Label   |   Smart Packaging   |   Science-Driven   |   Colour That Plays

Colorolicious is an early-stage food innovation project born from scientific research and inspired by nature.

Developed by researchers at the University of Manchester, Colorolicious explores how nature’s structural colour – like that found in butterfly wings and beetle shells – can be recreated using sugar. Our goal is to replace artificial dyes in sweets, supplements, toys, and packaging with vibrant, plant-based colours that are safe, interactive, and sustainable.

Explore Our Applications

Supplements

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Toys

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Got a Colourful Question?

Whether you’re a parent, a food brand, or a fellow innovator, we’d love to hear from you.
Have a question? Curious about our technology?

Drop us a message and we’ll get back to you!